– Mrs. Michelle Coutinho
QikFit is a responsive web app that aims to help people get into the habit of exercising for those who are either new or returning to fitness.
It encourages the users by providing guides, easy & short routines, plus rewards and being able to share their achievements and routines with friends.
My role was to design the user flow, wireframes, and the user interface style; using the research data provided by the UX team.
Finding exercise routines for your level and schedule can be difficult, especially if you want to try something new. This responsive web app aims to help people get into an exercise of their choice by making exercise really easy and manageable.
The web app is designed to encourage people who want to exercise get into an easy routine for physical activities. This means fitting in as little as a 5-minute routine.
After acknowledging the user goals and understanding their behaviors. I created a user flow to envision the key features of the app in order to create low-fidelity wireframes.
I created two mood boards to represent the feelings targeting different user groups.
For this board I wanted to focus more on the health and time management aspect. Everyday life people making it and
being happy with their results.
Clean aesthetics and a lot of green representing earthly food against processed junk. Also, I included a dashboard because the audience is tech savvy and concrete data would make them motivated to keep progress.
This board is more focused on the motivation aspect and having a social element to give the audience a sense of club belonging. In here is more important the ‘ideal’ state, by society’s measure.
To improve communication and productivity of the team is important to have a design system that acts as a standard for the project.
An app that encourages users by providing guides, easy & short routines, plus rewards and being able to share their achievements and routines with friends.
Coming from a graphic design background I really enjoyed this project because is a great challenge to come up with an effective and simple solution for each screen.
It was very insightful to see popular design patterns while ideating different possible solutions to the design problems because the most popular trends are effective in delivering a familiar interface to the users.